Homebot offers two ways for Loan Officers to work with Real Estate Agents: co-sponsorship and preferred agent status. Both help strengthen your referral network but serve different purposes.
This article covers the differences between the two.
Category | Co-Sponsored Agent | Preferred Agent |
Cost | $25/month (shared 50/50 between loan officer and agent). | Free. |
Account Required | Yes — both loan officer and agent need active Homebot accounts. | No — the agent does not need a Homebot account. |
Benefit for Loan Officers | A powerful way to nurture relationships with agents year-round and increase visibility by being featured in all finance related modules. | A free way to provide added value to agents and strengthen referral relationships without formal co-sponsorship. |
Benefit for Real Estate Agents | Reduces their Homebot subscription cost while unlocking the full suite of Homebot features. | Keeps them in the loop when shared clients have real estate-related questions or explore markets and active listings. |
Branding Visibility | Loan officer branding appears on the Homebot reports sent to the agent’s clients. | Agent branding appears in real estate sections of the client’s reports sent by the loan officer. |
To recap:
Co-Sponsorship is a paid partnership — both you and the agent are on Homebot, share the cost, and collaborate directly.
Preferred Agent Status is free — it highlights your client’s existing agent in their Homebot and keeps that agent engaged.
Both options help you build stronger agent relationships and deliver even more value to your clients.
Learn about preferred agents and the Homebot Network here.
Learn more about co-sponsorship here.
Have questions?
Send customer support a direct message using the pink icon at the bottom right corner of your account.