Skip to main content

How to Manage Clients With Email Issues

Learn how to engage clients with invalid emails, unsubscribed or marked as spam.

Erica McGarvey avatar
Written by Erica McGarvey
Updated over a week ago

When clients have invalid email addresses, unsubscribed, or marked as spam, use the Email issues Key Client List as a call sheet to re-engage with them.

🚨 Whenever possible, we recommend keeping these clients in your account, as you can still view Likelihood to Sell Scores and receive Listing Alerts.

In this article, we'll cover the following:


Where to find clients with email issues

Follow the step-by-step instructions below for finding clients with email issues.

Step 1: Navigate to your account and click on the CLIENTS section on the left.

Step 2: From there, click on the Needs Attention category under Key Client Lists and then select the Email issues card to populate clients with email issues in the master list below.


How to delete clients with email issues

You can delete clients in bulk or select one or more at a time.

Step 1: Click on Needs Attention Key Client List category

Step 2: Select Email issues Key Client list card

Step 3: Click on Manage

Step 4: Filter by issue type (optional)

Step 5: Check the box to the left of the client's name OR click Select all

Step 6: Click Delete selected client in red and confirm


What each issue means and how to handle them

Invalid Emails

These clients have email addresses that aren’t working. You may want to call them to confirm their preferred email address or remove them from Homebot.

For your clients who fit this category and you have a phone number for them:

  • Preview their digest to understand their situation and look for potential opportunities to spark interest. Learn how to preview reports here.

  • Based on your findings, put an intro together and jot down some leading questions.

  • Let them know that you noticed you have a bad email and would like to get them set up on a tool you've invested in that will keeps them up to date on their homes value and discover ways to build wealth with their number one asset!

Special note about invalid emails: If an email is showing as invalid in Homebot but is a valid email, our system will be unable to clear the email address.

This typically means either the client's email provider has marked communication from Homebot ([email protected]) as spam, which we are sadly not able to control, or the client has previously been asked to not be communicated with by Homebot. If they did indeed mark as spam, they need to whitelist [email protected] with their email provider and we would need the client to send us written confirmation to reinstate their email address and remove them from the flagged list.

This is per the rules of the CAN-SPAM act. See: CAN-SPAM Act: A Compliance Guide for Business | Federal Trade Commission


Unsubscribed or Marked as spam

These clients have opted-out of receiving Homebot emails.

For clients who fall into this category and you have a phone number for them:

  • Let them know that you saw they unsubscribed and you're sorry to see them go.

  • You can say, "I noticed you unsubscribed from Homebot. I really value your opinion and am curious if you think you may have unsubscribed by accident."

  • Reassure them that you're still available should they need lending or real estate advice.

If the client would like to resubscribe, please send customer support an email at [email protected] or a direct message (using the pink icon at the bottom right corner of your account) with proof that the client would like to be added back to your account.

If a client unsubscribes they can still access their reports through previous emails. As a result, you may notice activity from clients who have unsubscribed.


Have questions?

Send customer support a direct message using the pink icon located at the bottom right corner of your account.

Did this answer your question?