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How we determine when someone is ready for a refi

Ready for a refi opportunity list explained

Written by Erica McGarvey

The Ready for refi opportunity list surfaces clients who are currently in a financial position where refinancing could save them money. Homebot automatically identifies these clients based on their loan details and today's rates, so you always have a warm, data-backed reason to reach out.


Ready for refi criteria

A client appears on the Ready for refi list when they meet all of the following criteria:

  • Their loan rate is above today's 30-year rate, and refinancing would save them $100 or more per month

  • Their loan is at least 5.5 months old, current, and not a HELOC

  • Their loan rate comes from a trusted source: entered by you or the client, imported by CSV, or sent through an integration. Rates estimated from public records don't count.

The savings estimate is calculated by comparing the client's current mortgage rate to current market rates and estimating the reduction in monthly payment. If a client owns more than one home, Homebot uses the home with the highest loan rate. Homebot does this math for you, and you'll see the result right on the list.

💡 Tip: Every client on this list represents a real, specific savings opportunity. The Refi potential column shows their current rate and estimated monthly savings (e.g., "8.8% / Est. $100+ savings") — use that number to open the conversation.

Missing clients you expected to see? If a client's loan rate came from public records, they won't appear on this list until a rate is entered or imported. Updating their loan details on their profile, or including rates in your next CSV import, makes them eligible.


How the list is sorted

Clients at the top of the Ready for Refi list aren't just there randomly — Homebot uses two signals together to put your best calls first:

  1. Engagement first: Clients who have recently interacted with the refi calculator in their Homebot report (within the last 90 days) appear higher. These clients are already thinking about refinancing and are more likely to be receptive when you call.

  2. Savings second: Among clients with similar engagement, those with the highest estimated monthly savings rank higher.

This means the very top of your list is the sweet spot: clients who could save the most and are already exploring it on their own.


When clients are removed from the list

Homebot automatically removes a client from the Ready for Refi list when either of the following is true:

  • They no longer meet the $100/month savings threshold (for example, if rates have moved)

  • They have refinanced their loan

You can also manually snooze a client from the list after you've reached out. Check the box next to their name, click Remove from list, and confirm. They'll stay in your All Clients list and will automatically reappear on Ready for Refi if they qualify again in the future.


How often the list updates

The Ready for Refi list updates every Thursday, and also on any other day market mortgage rates move. A client who becomes eligible or ineligible will reflect that change at the next update. When a client newly qualifies, they also receive the Refi Opportunity email at the same time. Engagement signals (such as refi calculator activity) update in near real-time, so the sort order can shift as clients interact with their Homebot report.


How to use this list

The Ready for Refi list gives you everything you need to have a confident, relevant conversation:

Step 1: Navigate to the Clients section
​Step 2: Click Ready for refi
​Step 3: Start at the top — those clients are most likely to be receptive
​Step 4: Click a client's name to open the Quick Look panel for their full details, contact info, and notes

Step 5: Click View full profile to see their activity and/or preview their Home Digest
​Step 6: Reach out using the specific savings number as your conversation starter

Example opener: "Hey [Name], I was looking at your Homebot and noticed you could potentially save around $[X]/month by refinancing at today's rates. Worth a quick conversation to see if the numbers make sense for you?"

You can also send a video directly from the list. Simply select one or more clients, click Send Video, follow the steps, and click send. Learn more here.

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