How to record great videos: a checklist

✅ Use your phone or laptop camera

✅ Position yourself at eye level (avoid looking down at your camera)

✅ Check your internet connection for smooth recording

✅ Face a window or light source for natural lighting

✅ Keep your background simple and tidy

✅ Avoid backlighting (it makes you look like a silhouette)

✅ Speak clearly and at a conversational pace

✅ Use earbuds or a headset if background noise is an issue

✅ Smile and use natural gestures to make it more engaging

✅ Keep videos short: 60 seconds for updates, 1–3 minutes for personalized walkthroughs

✅ Start with a friendly greeting and the client’s name if possible

✅ End with a clear next step: “Click the link below to schedule a call,” or “Reach out with questions”